Dua AG: The Ideal Dating App Builder Platform for Your Community

by Yllka Abdullahu

Dua AG: The Ideal Dating App Builder Platform for Your Community quickly and with ease, with intuitive powerful cloud design features.

Featuring a suite of communication tools to empower application development, Dua AG’s dating app builder comes with access to the member profiles of more than twelve million adults worldwide. Intuitively and naturally, it connects communities from Kosovo and Macedonia to the UK, Germany, Switzerland and across the globe – as well as members within the same country. 

With Dua AG’s software as a service (SaaS), it is now possible to find a potential new partner anywhere, anytime – and arrange to meet him or her in real life. 

Crucially, developers will appreciate the feature-rich specifications of this app building platform. With its innovative and powerful design tools, it is possible to reach the sandbox stage almost instantly and have a prototype smartphone and tablet application ready for testing and evaluation. Next, when the finished software goes live, your community will be able to reach out, meet socially and enjoy a complete dating experience – nationally or internationally.

If you are an application developer and interested in the potential of this B2B opportunity, we invite you to read on and discover more. Below, we show how Dua AG’s platform and software suite work. 

What powers Dua AG?

Dua’s dating app builder harnesses the flexibility and data-mining power of SaaS (software as a service) and PaaS (platform as a service) infrastructure. With leading-edge functionality at your fingertips, you will have access to the perfect Dating App Builder Platform to deploy specialized communication techniques, avoid long hours of coding and develop a prototype application with ease. 

Significantly, Dua AG allows you to design and develop a white label dating application that displays your logo and branding. 

What is a white label application?

The term white label simply refers to a service or product created or made possible by one company and then rebranded so that it appears to belong to another. Initially used for consumer commodities to make mass-production feasible and achieve economies of scale in production and distribution channels, this technique also works remarkably well in the field of software development. 

Application developers, mobile companies and web service providers are some examples of IT professionals and businesses that make the most of this forward-thinking approach. Regarding customer take-up, one need not look any further than the success of various private taxi cab booking applications over recent years, for instance. 

What are the advantages of white label apps?

Building a white label application with a tried and trusted provider offers developers, entrepreneurs and investors a number of benefits:

  • Reduced financial commitment: Thanks to the pre-existing serviceable platform and robust software development environment, the initial investments of time and money are more cost-effective.
  • Full customization options: To attract prospects who are already familiar with your brand or logo and retain existing clients, it is essential to present a consistent look across all media. Importantly, with the options to customize your application on the Dua AG platform, the finished product will match perfectly and seamlessly with your existing business website, social media presence, or corporate image.
  • Minimal time to market: With the data of millions of members worldwide already in place and instantly accessible, there is no need to start from scratch. Once developed, your new dating app will be able to search for members’ preferences and filter the results to display suitable matches for clients.
  • Software maintenance and version control: Gone are the days of manually cataloging and controlling every remote installation! Time-consuming update installations and logging of version numbers are automatic, so developers can rely on effective management of modifications and new releases as and when necessary.
  • Reliability: Developers and users can count on a stable, fully functional and tested platform that is already up and running, ready to serve the global member community.

How do I know if the service provider is secure?

According to computer and antivirus experts McAfee, data encryption and multi-factor authentication are critical for adequate security in cloud-based software and platforms. Depending on the SaaS and PaaS provider and system concerned, developers should assure themselves of supplier quality.

Typically, the key points to check when considering a dating app builder platform include the following:

  • Data confidentiality and measures to deal with security breaches.
  • Service availability, also known as uptime.
  • Backups of data – and frequency.
  • Application maintenance, testing and updates. You might wish to ask about the patch management plan.
  • Security measures, including employee access, physical locations of servers and fallback site(s). Is there more than one site, thereby assuring fail-safe processing? Furthermore, if the PaaS service goes down, what happens to the applications and data running on it?
  • Security protocols – and versions, where applicable – to follow during development.
  • Disaster recovery options. Does the supplier have an adequate incident response plan, along with the capacity to recover the entire system if it goes offline or out of service?

Threat Modelling

Significantly, the majority of security flaws tend to stem from the initial stages of software development. To address this risk, security-aware developers can identify and deal with potential flaws at the design stage by using threat modeling practices and tools. 

Software giant Microsoft publishes advice on how to implement security threat modeling as part of the security development lifecycle (SDL). When designing applications, this vital technique identifies threats, vulnerabilities and possible countermeasures to mitigate risk. 

Additionally, the vendor-neutral Open Web Application Security Project offers useful guidance on application threat modeling. As OWASP’s pages explain, developers can apply these sound principles to a broad range of software applications, network and distributed systems, as well as the IoT (Internet of Things) and business processes. 

Notably, OWASP’s suggestions for developers mention the possibility of carrying out threat modeling at any stage of development, but preferably as early as possible. Following the organization’s recommended methodology, it is possible to use the results to inform the design – ideally, before moving on from the prototyping stage. 

Techniques include using architecture diagrams, dataflow transitions and data classification. Clearly, when the system or application is subject to modification, it is necessary to consider the security implications of those changes. 

Finally, on a linked security note, Dua publishes safety guidance for members when they use its services. The privacy and care tips range from keeping personal details secure to physical safety on first dates. 

What features will members want?

Researchers have shown that, first and foremost, most users expect privacy and security from a dating app. Addressing these essential requirements as a top priority means that the finished product will benefit from a valuable USP when it arrives in the digital marketplace. 

In other words, when potential members are deciding whether to sign up, a secure and private app will stand out from the crowd.

To simplify the user experience, some developers opt to include a Facebook login feature. Offering members this way to connect to the new community app enables it to collect some basic information as it creates the user’s dating profile. Importantly, the app must not post without permission.

Next, an intuitive user interface means that an app will catch on more quickly. Apart from the ability to browse profiles by location, age, gender and other selection criteria, an effortless and easy-to-remember swipe-to-like design is likely to attract more users. Users could swipe right to like, up to super-like and left to dislike, for instance. 

Other consumer expectations tend to depend on user preferences. Some members might like extensive profile options, whereas others value simplicity.

What other design features should I include?

While there is always room for innovation, some of the essential features of mobile dating apps include:

  • Real-time order management, including the ability to register an account, verify contact details and – if desired – upgrade for premium features.
  • An account membership panel with sufficient functionality to set up and amend personal details and levels of contact with other users. Similarly, the moderator or application manager needs an administration panel to manage all users with ease.
  • Matchmaking, whereby the system suggests matching user profiles based on members’ preferences and interests.
  • Photo albums: Allow users to upload photos to enhance their profiles.
  • Messaging: Enable matched users to send offline messages and chat if they wish.
  • Push notifications: Stay connected to users via real-time push messages.
  • Specific information, depending on the demographics, dynamics and requirements of the member community served. 

Dua’s dating app builder covers all the above developer requirements, to ensure top performance in the software category and maximum user demand. 

Due to the database characteristics, your app from Dua AG will work best with community members of thirty years of age and over. 

How do dating applications work?

Nearly all matchmaker apps base their algorithms on users’ locations and show the nearest potential matches first. Of course, there are almost always options to filter these results and increase or decrease the distance range of the suggested romantic partners. 

In addition, different algorithms process demographic and other details – such as common interests and personal preferences – in various ways to arrive at their suggested profiles. 

Although the match finding methodology is something of a secret, it seems that well-liked profiles appear to more users. Similarly, if a well-liked member likes another member’s profile, the rating of the latter will also rise. 

On the other hand, some intricate algorithms categorize members into groups, based on behavioral analysis. Connecting the Albanian community or another diaspora, for instance, could be a priority. Then again, a more detailed series of questions within some packages analyze their users’ responses and draw up lists of prospective matches with similar tastes.

Monetizing Your Matchmaking Software

In dating applications, the business model is quite straightforward. Return on investment usually derives from two sources: advertising fees and subscription-based membership plans that offer enhanced functionality. Most matchmaking apps work on the ‘freemium’ model, with various incentives and nudges to encourage users to upgrade to a paid tariff.

For further information and full access to the latest Dating App Builder Platform, please contact us today.